Cadillac unleashes V-series in Geneva


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  • ATS-V - First Cadillac V with Twin-Turbo available as of € 74.900
  • CTS-V - most powerful Cadillac of all times, track capable from the factory
  • Meet and greet brand ambassador DJ Antoine

ZURICH – At the Geneva Motor Show Cadillac is unveiling two European premieres: the first-ever ATS-V offered in sedan and coupe forms as well as the third generation CTS-V, the most powerful model in the brand’s 112-year history. These high performance additions make the Cadillac range the most exciting and relevant to date. At the launch in Geneva, Cadillac announced the prices of the ATS-V: when it arrives in Europe in fall the Sedan will be priced from € 74.900* and the Coupe from
 € 77.500 (prices in Germany).

ATS-V delivers track-capable driving experience
The ATS-V is the first Cadillac to feature a twin-turbo engine and with more than 450 PS and over 600 Nm on tap it can not only hit 100 km/h in close to 4 seconds, it will reach a top speed of 299 km/h; giving it more than enough power to take the game to its established European rivals.

“V-Series represents the very best of the Cadillac brand – the pinnacle of our design and technical capabilities,” said Johan de Nyschen, Cadillac President.

The highly evolved version of Cadillac’s well proven 3.6L V6 featuring a pair of low inertia titanium bladed turbos might be the ATS-V’s crown jewel but that doesn’t mean the engineers have neglected the underpinnings. The ATS-V features higher rate springs, a third-generation Magnetic Ride Control and Performance Traction Management, offering five driver-selectable, distinct and increasingly more focused  modes including a competition-level setting for stability and traction control.  

Exceptional braking performance is handled by multi-piston Brembo calipers front and rear, giving track level standard of deceleration for the road. An eight speed paddle shift automatic transmission with launch control completes the package.

In keeping with the engineering prowess beneath the skin, the ATS-V oozes performance menace on the surface. Both sedan and coupe feature a carbon-fiber hood with improved cooling, front splitter, rear spoiler and diffuser, all designed to work together to ensure the ATS-V remains as stable at speeds of more than 250 km/h as it is at 80 km/h.

The interior hasn’t been neglected either and reflects the ATS-V’s undoubted performance credentials. Famed seat design company, Recaro, has designed special 16-way adjustable seats covered in beautiful hand stitched leather; a three-window TFT instrument cluster gives the drivers all the information they need and full Bluetooth integration with Cadillac’s CUE entertainment system allows the pilot to keep focused. The ATS-V promises to be the most exciting new performance sedan and coupe of the year.

640+ PS CTS-V to arrive in early 2016
The ATS-V’s big brother, the CTS-V, will arrive on European shores in early 2016. The CTS-V pushes Cadillac’s V brand into a new stratosphere of performance and is the product of more than a decade of V-Series production models and the CTS racing program experience. A new supercharged 6.2L V8 engine endows the CTS-V with over 640 PS and more than 850 Nm of torque, enough to see it pass the 100 km/h mark in under 4 seconds before closing in on an estimated top speed of 320 km/h. The car’s performance statistics might read like that of a supercar but it also features direct injection, Active Fuel Management (cylinder deactivation) and is mated to an eight speed automatic gearbox with world-class shift-response times rivaling the performance of dual-clutch/semi-automatic transmissions but offering superior refinement.

These comprehensive updates make the new CTS-V essentially two cars in one: it can play the fast executive sedan as well as any other with an interior offering the highest levels of premium comfort – 20 way semi-aniline leather covered, heated and ventilated seats; a fully configurable head up display; and a top of the line Bose surround sound audio system with Bluetooth and wireless charging. And it is a track capable sports car straight from the factory, featuring third generation Magnetic Ride Control with 40% quicker responses; huge Brembo discs front and rear clamped by massive multi-piston calipers, uprated springs and anti-roll bars; all wrapped in an aerodynamically optimized body.  

Cadillac’s European ambassador DJ Antoine invites his fans to Geneva
DJ Antoine, one of Europe’s most popular DJ’s of present times and jury member of the hugely popular ‘Deutschland sucht den Superstar’ TV casting show, is also an ardent car enthusiast. And with his long standing preference for Cadillac as well as his extravagant lifestyle he is the perfect brand ambassador featuring his favorite Cadillac models in his latest videos. As at previous major motor shows he will invite his fans to come to the Cadillac stand in the afternoon of Saturday, 14 March to get photos taken, autographs signed and to get the chance for an exclusive meet & greet.

Photo Captions Cadillac European Premieres in Geneva:

ATS-V - Available in sedan and coupe forms, the first-ever Cadillac ATS-V will deliver track capable driving experience due to its class-leading twin-turbocharged power (450+ PS, 600+ Nm) and a comprehensive suite of design and performance systems.

CTS-V - The next generation Cadillac CTS-V has an estimated top speed of 320 km/h from its supercharged 6.2L V-8 640+ PS engine and 850+ Nm of torque. Equipped with Cadillac's eight-speed automatic transmission featuring launch control and Performance Algorithm Shifting, it will accelerate from 0-100 km/h in under 4 seconds.

Cadillac has been a leading luxury car manufacturer since 1902. In recent years, Cadillac has engineered a historic renaissance led by innovate engineering and advanced technology. Its European line-up includes the award-winning ATS sport saloon and coupe, the CTS large sport saloon and the SRX crossover. This year, Cadillac is introducing the next-generation Escalade, a large luxury SUV, which will be followed by the ATS-V high performance versions as well as the ELR - a premium electrified coupe with extended range technology. More information on Cadillac can be found at


DE: Cadillac enthüllt V-Serie in Genf

ZÜRICH – Cadillac feiert auf dem Genfer Autosalon die Europa-Premiere zweier neuer Modelle. Dabei handelt es sich neben dem erstmals angebotenen ATS-V, den es als Limousine und als Coupé geben wird, um die dritte Generation des CTS-V, das PS-stärkste Modell in der 112-jährigen Geschichte der Marke ...

FR: Cadillac dévoile sa série V à Genève

ZURICH – Cadillac présente deux premières européennes au Salon de l'Auto de Genève : la toute première ATS-V en versions berline et coupé, ainsi que la CTS-V de troisième génération, le modèle le plus puissant jamais produit au cours des 112 ans d'existence de la marque ...

IT: Cadillac svela a Ginevra la Serie V

ZURIGO – In occasione del Salone dell'Auto di Ginevra, Cadillac svela due anteprime europee: la primissima ATS-V disponibile nelle varianti berlina e coupé e la CTS-V di terza generazione, il modello più potente mai realizzato prima nei 112 anni di storia del marchio ...





Cadillac ATS-V

EN: Cadillac ATS-V Intensifies Passion and Performance

ZURICH–Cadillac is launching the 2016 ATS-V at the Geneva Motor Show as a European Premiere, expanding the acclaimed ATS model range and elevating the brand’s high-performance V-Series to its next generation ...

DE: Cadillac ATS-V: Verschärfte Leidenschaft, mehr Performance

ZÜRICH – Cadillac lanciert am Genfer Automobilsalon als Europapremiere den ATS-V des Jahrgangs 2016, ein neues Modell der vielfach ausgezeichneten ATS-Reihe ...

FR: La toute nouvelle Cadillac ATS-V attise la passion

Zurich – Cadillac lance aujourd’hui au Salon de l’Auto de Genève l’ATS-V 2016, étoffant sa gamme ATS primée et inaugurant la nouvelle génération de la série V haute performance ...

IT: Zurich – Cadillac lance aujourd’hui au Salon de l’Auto de Genève l’ATS-V 2016, étoffant sa gamme ATS primée et inaugurant la nouvelle génération de la série V haute performance.

ZURIGO – Cadillac presenta, in occasione del Salone dell'Auto di Ginevra, la ATS-V 2016, auto che va a espandere la fortunata gamma ATS, introducendo la prossima generazione delle V-Series, le versioni sportive del marchio ...

Cadillac CTS-V

EN: European Premiere in Geneva – 640+ PS Cadillac CTS-V

ZURICH – At the Geneva Motor Show Cadillac is unveiling the next generation CTS-V, the most powerful model in the brand’s 112-year history and the newest entry in the elite class of the world’s highest-performing premium cars ...

DE: Europapremiere in Genf – der Cadillac CTS-V mit über 640 PS

ZURICH – Am Genfer Automobilsalon präsentiert Cadillac die nächste Generation des CTS-V, das PS-stärkste Modell in der 112-jährigen Geschichte des Unternehmens. Das neue Hochleistungsmodell ist der jüngste Zuwachs in der Eliteklasse der sportlichsten Premiumfahrzeuge ...

FR: En première européenne à Genève: la Cadillac CTS-V de plus de 640 ch

Zurich – À l'occasion du Salon de l’Automobile de Genève, Cadillac dévoile la CTS-V de nouvelle génération, le modèle le plus puissant jamais produit par la marque en 112 ans d'histoire, qui fait son entrée dans l'élite des voitures de luxe les plus performantes de la planète ...

IT: Anteprima europea a Ginevra: la Cadillac CTS-V da oltre 640 CV

ZURIGO – In occasione del North American International Auto Show di Detroit, Cadillac ha presentato oggi la prossima generazione della CTS-V, il modello più potente mai realizzato nei 112 anni di storia del marchio e l'ultima nata nella classe élite, le auto premium dalle prestazioni migliori al mondo ...